By  on August 1, 2014

LONDON,(Reuters) — From transforming businesses to sailing the Atlantic, Mark Newton-Jones is a man up for a challenge. Now, the new chief of baby products retailer Mothercare aims to succeed where many have failed and fix one of Britain's best known retailers.

Officially installed in July after an interim spell since March, he will need to draw on all of his 30 years experience in retail to arrest a sales slide in a UK business which generates 64 percent of revenue but has lost Mothercare 68 million pounds ($115 million) in three years.

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