By  on July 11, 2014

When Puig acquired a majority stake in Jean Paul Gaultier in 2011, it was the latest signal that the Spanish firm was serious about owning brands, not only licensing them to sell fragrances, but about becoming a more formidable player in the fashion world.

A year later, Puig brought in industry veteran Ralph Toledano to head up its fashion division, sending up another flare about its ambitions, given the Frenchman’s track record building such houses as Karl Lagerfeld, Guy Laroche and Chloé.

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