Adidas is starting its engine with Dale Earnhardt Jr.
The German athletic giant has signed a multiyear deal with the NASCAR driver for Dale Jr. women's, children's and men's apparel, accessories and footwear, including his future racing suit and technical footwear, plus off-track footwear and fan apparel. Earnhardt will introduce the line, which hasn't formally been named, at the February 2008 season opener in Daytona, Fla.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)