T-shirts are set to take space from TVs as Wal-Mart Stores Inc. refashions its discount stores, emphasizing opening price points and adding back goods that were taken away in recent years.
Wal-Mart expanded its electronics department, selling inexpensive flat-screen TVs as digital broadcasting made old analog sets obsolete. But now that market’s gone mobile.
“We’re offering the iPad and the iPhone and those kinds of items and it really does not require as much space,” said Rosalind Brewer, executive vice president and president of Wal-Mart East, which has nearly 1,600 stores. “We understand that clearly now, so we’re actually going to reduce that [electronics] pad size so that we can accommodate the other areas that we want to expand in the store and bring back possibly a little larger apparel [department].”
Just My Size, owned by Hanesbrands Inc., is one of the fashion brands that’s making a comeback, said Brewer, who spoke at the ISI Group Inc. Retail Summit.
David Strasser, analyst at Janney Capital Markets, said the shift away from electronics could open up about 2,000 square feet of space per store, or a total of 7.2 million square feet. That’s enough selling space to contain all 1,039 Victoria’s Secret stores with more than a million square feet of selling space left over.
EXCLUSIVE: @tomford is opening its first-ever beauty store. The boutique, which opens November 20 in London’s Covent Gardens, was designed with the over-the-top glam Ford is known for. Read the full story on WWD.com, link in bio. #wwdbeauty #wwdnews (📷: Simon Wagner) #TomFordBeauty
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For spring 2018, designers applied bold colors and cartoonish motifs on everything from sneakers and belts to key chains. See all the top men’s accessories trends on WWD.com. #wwdtrends (📷: George Chinsee; Prop Styling by @rnasti; Market Editor: @luiscampuzano)
The @dior-sponsored @guggenheim international gala pre-party has a history of drawing cool-girl musical acts to serenade the crowd –– and last night was no exception. @haimtheband performed songs both new and old, and lured a star-studded audience with the likes of Rebecca Hall, Kate Mara, Mamoudou Athie and more. #wwdeye (📷: @lexieblacklock)
In a partnership between the @metopera and the @englishnationalopera, “Marnie” was born. The opera, with costumes sponsored by @mrporterlive, is an adaptation of the 1961 thriller by Winston Graham. Arianne Phillips, who created the costumes, is no rookie: She’s styled Madonna for her tours and created costumes for a myriad of films in the past. Read WWD’s interview with Phillips, where she talks about her inspiration for the opera’s costumes on WWD.com #wwdfashion
@barneysnyc took a different approach to their holiday windows this year. Instead of Christmas decor, Barneys tapped @thehaasbrothers to tell a story of positivity, gratitude and inclusivity via heartwarming silliness and humor. “It’s about kids and it’s about coming together and being family and loving each other,” said Simon Haas. #wwdfashion (📷: @joshuascottphoto)
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