Aéropostale Inc. wants to Live Love Dream by itself. The New York-based specialty chain sued Swedish fast-fashion giant Hennes & Mauritz in Manhattan federal court Thursday over use of the Live Love Dream, Aero and 87 trademarks. “H&M engaged in a pattern of conduct involving the use of identical, or nearly identical marks on some of the same goods for which Aéropostale uses its marks, namely, clothing and tote bags,” Aéropostale said in the suit.Aéropostale said it discovered in March that H&M was selling a graphic T-shirt and a cloth bag with the words Live Love Dream and upon further investigation discovered other looks that it claims infringe on other trademarks.The two companies traded letters and, according to the suit, H&M asserted this month that Aéropostale would be unable to prove that the use of Live Love Dream on apparel “creates any likelihood of confusion” and said using the words “is a fair use protected by the First Amendment.”The suit also noted that Aéropostale has a Live Love Dream concept store at the Mall of America in Minnesota as well as in malls in Texas, Ohio and West Virginia. The stores feature the Live Love Dream collection, which is also sold via the Aéropostale chain, and focus on the sleepwear, activewear, yoga apparel and intimate apparel categories.Those are hot categories right now and could help Aéropostale regain some of its footing after a tough run. The company posted a loss of $141.8 million on sales of $2.1 billion last year.Aéropostale is seeking an injunction against H&M and unspecified damages.A spokeswoman for H&M could not be reached late Thursday.
Exclusive: @isabelmarant and @lorealmakeup have teamed up to create a capsule makeup collection. "She is rather natural in the day but doesn't have time to go back home before going out [in the evening] and redo her entire beauty look," said Marant on the 5 products included in the collection, which will launching in September. Read @jenniferbethweil's interview with the designer on WWD.com. #wwdnews #wwdbeauty
After 17 years, Tomas Maier is leaving @bottegaveneta. “I am deeply grateful to him and I personally thank him for the work he accomplished, and for the exceptional success he helped to achieve,” said François-Henri Pinault, head of parent company @kering_official. Head to WWD.com for more on his departure. #wwdnews #wwdfashion (📷: Davide Maestri)
@shaymitchell is no stranger to teaming up with beauty brands, but she’s made her latest partnership official: She’s signed with @buxomcosmetics as global creative brand ambassador, WWD learned exclusively. Mitchell and Buxom will collaborate on campaign development, social media strategy and content and new product and shade development. Read more on WWD.com. #wwdbeauty (📷: @clint_spaulding)
Today we’re at the WWD Retail 20/20 Forum where industry leaders will be talking about the future of shopping for fashion, footwear and beauty. Tune in on Instagram Live at 9 am and 3:30 pm to hear from two of our speakers –– @therealreal’s Rati Levesque and @bandier’s Stephen Ippolito. #wwdsummits (📷: @elizaflorendo)
Seen last night at @coach’s launch party for “Life Coach,” an interactive pop-up in Soho: @joansmalls. Open now, visitors of the pop-up can engage in themes of “creativity and self-expression,” through tarot, carnival games, live performances and art. See the rest of the party pics on WWD.com. #wwdeye (📷: @vnina)
“We figure there’s enough cynicism to go around the world right now let’s go out there and be ourselves, let’s be enthusiastic, let’s have positive energy, which is something I think a lot of people really want and need right now,” said musician @joshgroban ahead of hosting the Tony Awards with @sarabareilles. Read @leighn’s interview with Groban on how he picked his look for the night, his next record and more on WWD.com. #wwdeye #tonyawards (📷: @vnina)
“Rock as an attitude and not a uniform. Street as a style and not just clothing. Sportswear as the new normality,” @paul_surridge said of his first @roberto_cavalli men’s wear collection, previewed here. The British designer joined the brand as the creative director in May 2017, and is gearing up to unveil his debut for the label with a runway show at the Florence Charterhouse on June 13 at #PittiUomo. Head to WWD.com to read more about his collection and see more sneak peek photos. #wwdfashion (📷: @simonelezzi)