By  on January 6, 2012

Beauty companies and private equity firms have started the year in a buying mood.

On Thursday, sources said the private equity firm Weston Presidio completed a majority investment in Too Faced, a longtime holdout from the indie cosmetics brand craze. At press time, neither firm could be reached for comment. With Too Faced potentially off the table, industry watchers have turned their attention to other possible investment or acquisition targets, including fellow independent beauty brand Urban Decay and on the larger end, Avon Products Inc., given its recent string of challenges.

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