By  on July 16, 2007

LONDON — Manny Mashouf, chairman and founder of the fashion retailer Bebe, has taken a 60 percent stake in the label Biba, based here.

The investment is a personal one for Mashouf, and Biba will remain separate from the Bebe business, said Michael Pearce, chief executive officer of Biba International, who owns the remaining 40 percent of the company.

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