NEW YORK — Following one's merchandising instinct and re-examining a core brand were two themes of recent WWD reports that focused on J. Crew chairman and chief executive Millard "Mickey" Drexler as well as Jones New York.
Drexler's advice to the fashion industry was to "go with your gut." The merchandising wizard who transformed the way America dresses at Gap Inc. and then turned around J. Crew to the point where last year it had one of the most successful initial public offerings in retail history also dismissed the idea the fashion industry is talent-starved. In Drexler's view, "The merchants are around — if we unearth them."
Drexler made a rare speech Tuesday at a luncheon at the National Retail Federation's annual expo and convention in the Jacob K. Javits Convention Center in Manhattan. He received the NRF's Gold Medal Award, its highest honor, and called upon the industry to cultivate talent, think more about design, product and quality, and pursue creativity and integrity in a world that he believes can sometimes be too preoccupied with fast food and fast fashion.
Meanwhile, Jones New York said this month that it is rolling out a more personal, relationship-based marketing campaign for 2007. In addition to a new ad campaign and continued philanthropic alignments, Jones Apparel Group is forming a VIP program for customers of its core line and has signed Lloyd Boston to a two-year contract as "the official Jones New York style guy."
"Jones New York is at many times the most expensive thing in our customer's closet, and we want to treat them in a way that makes them feel special," said Stacy Lastrina, Jones Apparel Group's executive vice president for marketing and creative services.
For a detailed look at the headlines discussed above, see the following archived articles:
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After seeing a demand for men’s wear from its customers, British contemporary women’s wear label @ariesarise has added a men’s wear component and will launch a unisex collection with @mrporterlive. The 20-piece collection includes jackets, denim, logo T-shirts and more with deconstructed ‘90s vibes. Set to launch on January 18, you can shop the pieces on Aries’ website and on mrporter.com. #wwdfashion
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Now that Celine Dion’s collection has topped $10 million in sales, the pop superstar, fashion icon and newly-minted industry player is eyeing growth in Asia. Read the full report by @tiffanyap, link in bio. #wwdnews #celinedion
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Among the familiar faces at @off____white’s show was a surprise figure: Japanese artist @takashipom, pictured here on Wednesday morning. Other show-goers included @jerrylorenzo, who spoke about his upcoming project: a @nike collaboration for back to school, with designs inspired by his childhood on the West Coast. Sitting in the front row were Future, Don Crawley, @miguel and more. See the rest of the photos on WWD.com #wwdeye (📷: Stephane Feugere)
According to @laurentsai, former “Terrace House: Aloha State” cast member, she didn’t know she was auditioning for the Japanese version of “Real World.” “I was telling a couple of my friends and someone’s like, ‘That sounds a lot like Terrace House.’ I was like, ’No it can’t be.’” Turns out, it was. But Tsai isn’t just a reality star — she’s an illustrator who has worked with Starbucks Japan and most recently, she’s dipping her toes into the fashion world. Head to WWD.com to read about her time on the show, modeling and her art. #wwdeye (📷: @danieldorsa)
More changes are coming to New York Fashion Week: Beginning with the spring 2019 collection, @alexanderwangny will move his New York show to June from September, adopting a biannual schedule with collections shown in June and December. Additionally, the @cfda is planning for an official summer/winter fashion season taking place as soon as June and December 2018. Read more about the upcoming changes on WWD.com. #wwdnews #wwdfashion (📷: @slovekinpics)