MILAN — Ermanno Scervino has signed a renewable three-year license with Italian manufacturer Viamazzini, which will produce and distribute the brand's innerwear and beachwear collections for women and men.
This is the first such license for Scervino. For men, the first underwear collection will bow for fall, while the women's line will launch with the designer's pre-collection and will comprise 90 pieces, ranging from slips to bustiers and tops. The collection will also include at-homewear items, described by Toni Scervino, chief executive officer of the Florence-based company, as "comfortable clothing pieces with a design content."
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)