By and  on July 18, 2008

The Estée Lauder Cos. has gained its first firm foothold in the booming beauty market of India by acquiring a minority stake in Forest Essentials, a fledgling ayurvedic skin, body and hair care manufacturer based in Nida, a suburb of Delhi.

Forest Essentials, which manufactures its products in the heart of the Himalaya Mountains, was founded in 2000 by Mira Kulkarni, who is the chief executive officer. The product range has grown beyond 100 stockkeeping units, which are now retailed in seven Forest Essentials freestanding stores, along with hotels and spas. Two more freestanding stores are expected to open soon, with plans for six more by yearend and a total of 35 by the end of 2010.

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