A slew of new labels is coming to town for the fall market, March 27 to 30, drawing retailers to FashionCenterDallas.
"Hotel bookings are up, and we expect a healthy March market," said Cindy Morris, chief operating officer of Dallas Market Center, the parent of FCD, noting the March market provides a unique opportunity for buyers to source across apparel, accessories, gift and home. "Meanwhile, the second half of the year is more likely to improve, according to economists, and retailers tell us they are keeping focused on new merchandise for a new selling season."
Though retail business is tough, traffic in Dallas is expected to rise because many fall collections weren't complete in time for the Coterie and MAGIC shows a month ago and buyers want to see them, said Marie Conners Lavigne, senior director of marketing at DMC.
"We're finding prospecting [retailers] much easier," she said. "We're calling Michigan and other areas and they're saying, 'Yeah, we'd love to come to Dallas.'"
Dozens of labels new to the Dallas market will be introduced in permanent showrooms as well as the juried Scene show, which will have several glam new resources among its 91 exhibitors.
If it all seems overwhelming, buyers can catch the season's highlights at presentations by Gregor Simmons Ltd. "It's all about quiet, sexy, elegant," said Simmons, whose buying office tracks contemporary, bridge, designer and accessory trends. "Knits rule with lots of attention to ponte knits and lots of attention to price point."
FCD also will stage "Fashion Attack" runway shows with nibbles and drinks Friday evening in the front and back atriums of the 13th and 15th floors.
The highest-profile label making its Dallas debut is House of Deréon, the feminine cocktail collection by Beyoncé Knowles and her dressmaker mom, Tina.
"I think she is right on target for our customer base in the South," said Brad Hughes, who will show House of Deréon at his namesake showroom. "It's very visual — right on trend with color, print and embellishment — and it's all about the body and the girl who wants to stand out. What also impressed me was the price point of $139 to $269 wholesale, so that's the magic $280 to $650 retail, which is right where our customers want to be."Fortune Denim, a year-old local denim company that's gained a following with Fergie and other celebrities, will open a corporate showroom in the District 15 contemporary area.
Inspired by her Chinese ancestry, founder Karen Noseff left law school to start the premium jeans company, giving it the twist of positive statements stitched in metallic thread onto interior satin waistbands.
New fall styles include boot- cut jeans with good-luck Chinese characters etched by laser onto the back pockets. The company also is introducing knit dresses, T-shirts and hoodies.
Other newcomers include:
- Dream on by Juan Carlos Pinera: Sexy silk cocktail dresses, some with crinoline skirts, and gowns, at Scene.
- Ella Brown Couture: Body-conscious and Grecian-inspired eveningwear plus exotic skin evening bags, at Scene.
- Jessica Cushman: Whimsically inscribed resin bangles seen on Paris Hilton and other celebs plus jeweled mammoth tusk bangles and other baubles, at Scene.
- Tao Freedom: Aloe-infused, yoga-inspired knitwear designed to soften skin at moxiefashions.
@chanel and @pharrell dropped what’s being dubbed as the world’s most exclusive sneakers yesterday. The Adidas Originals NMD Hu, which Williams designed in collaboration with Chanel and @adidasoriginals, has a waiting list of over 120K people who pre-registered online at chanelatcolette.fr –– and only 500 pairs are on sale. The singer predicted the resale value of the shoes could reach $40K. Read the full interview on WWD.com. Link in bio. #wwdfashion (📷: Dominique Maître)
@imanshumpert is diving deeper into his creative endeavors and relaunching his clothing line, Post 90s, and is helping to raise money for the hurricane victims in St. Maarten with a jersey he’s designed with his brother. The Cleveland Cavaliers player talked to WWD about kneeling during the national anthem, working with fashion brands and how he wants to be more than an @nba player. Read the interview on WWD.com #wwdfashion (📷: George Chinese)
Not only does #TheProfit return to CNBC tonight, but @marcuslemonis has launched @shopmarcus, a new shopping and lifestyle retail experience in Aspen and Chicago, with more locations to come. The retail stores offer in-store stylists and a variety of contemporary womenswear selections.
“It’s life, I’m going to face it,” @mingxi11 sighed. “I fell, but you know, I think the most important thing is that I get back up. I had the love, the help from my sister — the girl next to me Gizele [Oliveira] — she’s so nice. When I went backstage everybody was trying to comfort me like ‘Oh Ming, it’s OK.’ I’m really, really touched. I think it’s them who gave me the courage to go back on stage for the finale,” Xi told WWD of her fall at the @victoriassecret fashion show. (📷: David Fisher) #wwdfashion #vsfashionshow #victoriassecret
@louisvuitton tapped @therealpeterlindbergh for its latest city-centric photo book, which is part of a series called Fashion Eye. The primarily black and white book captures the spirit of Berlin in 57 images shot between 1989 and 2019. “Berlin is an inspiration for me, more than a city. I mean @millajovovich is simply Berlin!” said Lindbergh. #wwdfashion
“You know, I think audiences expect a certain performance so I have to deliver to them what they’re expecting to a certain degree. But I’m also a different actor and a different person, I have my own spin on the character,” says @noahegalvin of his takeover of the leading role in “Dear Evan Hansen” following the departure of @bensplatt, who originated the role. Read WWD’s interview with the 23-year-old actor on WWD.com #wwdeye (📷: @jilliansollazzo)
For pre-fall 2018, @etro created richly-colored wonderland, using tapestries, textiles and wallpapers from the Eastern world at large. The line featured floral and graphic prints and jacquard motifs, like this two-piece look featured here. #wwdfashion (📷: Giovanna Pavesi)
@kith is moving into children’s. The men’s and women’s streetwear brand has launched Kidset, a Kith kids line located in New York at 64 Bleecker Street. The line includes mini versions of staple Kith pieces like the Astor bomber jacket and the Kith box logo sweatshirts, along with a wall that can display up to 120 pairs of shoes from @adidas, @newbalance, @timberland and more. #wwdfashion
“I just wanted to create this fully rounded character, but I do think what excited me most was just the opportunity to give a group of people representation that I feel needs it. I like to do characters in projects that stand for something and Karolina definitely does, so that was really exciting to me,” @ginnygardner says of her new role in @hulu’s “The Runaways.” Gardner plays Karolina Dean, a queer superhero, which is a rarity for @marvel. Read more about Gardner’s character on WWD.com #wwdeye (📷: @dandoperalski)