NEW YORK — Rather than focus on ideologies, Friday’s “Future of Retail” seminar at the technologically friendly boutique Story pinpointed changes underfoot.
Paying shoppers commissions for peer-to-peer recommendations, inviting customers to get involved with a company’s decision-making process and encouraging real-time product consultations were among the topics covered. Visitors to Mulu.me, for example, can recommend products they like and will in turn get a commission on sales triggered by their endorsement. Barclaycard Ring, a crowdsourced credit card, has card holders weigh in about how the card is managed and developed. The live-chat sales platform Needle.com connects online shoppers with knowledgeable product users who offer firsthand advice.
Issa Rae stopped by WWD's NYC headquarters to talk about season two of "Insecure," which premieres this Sunday on HBO. Click link in bio for all the details. #wwdeye (📷: @jgreenery; Styled by @mayteallende)
A Stella McCartney sketch of a custom dress made from protein-based silk in partnership with biotech lab Bolt Threads. The dress will be displayed at The Museum of Modern Art's upcoming design exhibition, "Items: Is Fashion Modern?"