By  on May 5, 2008

DALLAS — Not every designer knows from childhood that his or her future lies in pins and needles. Sometimes, the industry just sucks them in. That's the case with Mary Herff and Randi Christiansen, who flirted with fashion for years before taking the plunge.

"We had worked in sister industries, and we wanted to work in fashion," said Herff. "Our whole concept is to do fashion contemporary basics that offer accessible price, sustainable fabrics, versatility and functionality in a tonal palette that they can throw on instead of maybe a T-shirt. Something they can wear season after season because of the construction and colors."

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