By  on April 15, 2011

PARIS Hennes & Mauritz AB said same-store sales fell 5 percent in March following 10 consecutive months of increases, as this year’s late Easter weekend negatively impacted the annual comparison.

Sales in local currencies rose 2 percent, indicating a slowdown at the end of the month, as the Swedish fast-fashion giant had previously announced a 3 percent rise in total sales during the period of March 1 to 29.

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