By  on December 4, 2008

Holt Renfrew, Canada’s luxury chain, has named Lewis Hopkins senior vice president and general merchandising manager of women’s wear.

Hopkins, who spent 15 years at Neiman Marcus and was the luxury chain’s vice president and divisional manager of women’s couture and evening apparel, succeeds David Asher, who recently became chief executive officer of eLuxury. Earlier in his career, Hopkins worked at Bergdorf Goodman, Saks Fifth Avenue and Barneys New York.

“Lewis brings to Holt Renfrew a wealth of knowledge and experience,” said Caryn Lerner, president and ceo of Holt Renfrew. “This appointment underscores our commitment to grow our business through a continually enhanced customer experience and merchandise assortment.”

With nine stores in Canada, the 170-year-old Holt Renfrew has limited opportunity to open additional locations, given the country’s small population and luxury market. The chain focuses growth efforts on enhancing assortments and services at existing stores. There are three units in Toronto, and one each in Ottawa, Montreal, Quebec City, Vancouver, Calgary and Edmonton. Key labels in women’s include Akris, Armani Collezioni, Brunello Cucinelli, Canada Goose, Diane von Furstenberg, Marc Jacobs and St. John, among others.

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