GIRL TIME: BCBG Max Azria is in a partnership with Geneva Watch Group to launch a watch collection under the BCBGirls label for fall 2007. The collection marks the second time Geneva Watch Group has produced and distributed timepieces for the company since the 2005 launch of BCBG Max Azria watches. The BCBGirls watch collection expands on the success of BCBGirls apparel, shoes, handbags and fragrance and is targeted to a youthful, urban trendsetter. "There is a strong demand from the customer for a fashionable watch line," said Max Azria, the brand's designer, chairman and chief executive officer. "The watch completes our lifestyle offering and it's an accessory that is very important to our consumer to go with our clothes." The collection includes six styles — including a bangle-bracelet watch and a leather and wooden cuff — and will retail from $85 to $125 at major department stores and specialty stores nationwide.

DEVELOPER LOOKS EAST: Rick J. Caruso, founder and chief executive officer of Los Angeles-based retail developer Caruso Affiliated, plans to expand with the opening of a New York office at 45 Rockefeller Plaza in July. The company also has an office in San Francisco. Todd M. Russell, senior vice president of retail leasing and marketing, will lead the new unit, splitting time between coasts. In addition to closer contact with New York and European-based retailers, the company plans to further brand its name on the East Coast, scout areas for new development and redevelopment, as well as nurture client relationships for its hotel division.

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