GREENSBORO, N.C. -- Kayser-Roth Corp. said Wednesday it is launching a reorganization and streamlining program that would cut 100 administrative and sales jobs across the company over the next year.

Kayser-Roth, the second largest hosiery manufacturer and distributor worldwide, was acquired early this year by Grupo Synkro, a Mexican-based company that claims to be the largest manufacturer of legwear in Latin America, and a group of Mexican investors.

Gary Malloch, Kayser-Roth's president and chief operating officer, in announcing the reorganization to a meeting of 400 employees here, said the move was "critical" to the firm's financial health. Overall, Kayser-Roth employs over 5,000 workers, 1,100 of which are in administration and sales, said a spokeswoman.

Malloch said the sale to Synkro is "the key to Kayser-Roth's future success" and that the linking of the two businesses "creates valuable synergies."

Malloch said the streamlining program includes an emphasis on delivering financial results, improving customer service and solidifying and growing core businesses. Kayser-Roth makes No Nonsense legwear and holds the legwear licenses for Calvin Klein, Hue and Burlington.

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