By  on June 9, 2008

PARIS — L'Occitane en Provence has acquired Groupe M&A Développement and its subsidiary, M&A Santé Beauté, which includes the Melvita organic and natural cosmetics brand and the Ardéchois de Cosmétiques (Ardecosm) subcontracting business.

Terms of the deal were not disclosed.

L'Occitane — which generates 85 percent of its sales through more than 1,000 doors around the world — stated its belief that Melvita could become a major player on the global organic beauty scene. Currently, Melvita generates 92 percent of its revenues in France. L'Occitane also stated Groupe M&A Développement made for an attractive buy for numerous reasons, including the cachet of Melvita, plus Ardecosm's savoir-faire in subcontracting for major beauty players and the quality of its research and development lab.

L'Occitane, of Manosque-en-Provence, France, rang up beauty sales of 415 million euros, or $568.7 million, last year.

Groupe M&A Développement, of Lagorce, France, registered revenues of 20.5 million euros, or $28.1 million, in 2007.

— Jennifer Weil

Symrise to Unveil Shanghai Center

Flavors and fragrance maker Symrise will unveil its creative center in Shanghai on June 18, the Holzminden, Germany-based company announced.

The 17,780-square-foot structure is to house Symrise's Scent and Care division serving China and will be the regional hub for northeast Asia. The facility will include the "global Navigator Center," a consumer research facility.

"China is one of the most important growth markets for Symrise," stated Achim Daub, global president of the firm's Scent and Care division.

The office will have 15 employees at the outset and is expected to have 70 by 2013.

— J.W.

Cymberg Tapped at Parbel

Richard Cymberg has been named general manager of Parbel, a U.S.-based distribution subsidiary of L'Oréal. He replaces Milos Djuric, who is leaving the French beauty giant.

Cymberg has held many jobs at L'Oréal. Most recently, since 2006, he has been director of strategic coordination for The Body Shop business worldwide. Between 2000 and 2004, Cymberg was the managing director of the company's consumer products division France. He has also held posts in L'Oréal's professional products division.— J.W.

Shiseido Sets New Subsidiary

Shiseido Co. Ltd. said it plans to establish a business administration subsidiary as part of a strategy whose aim is to become a "global player that is representative of Asia with its origins in Japan."

The Japanese beauty giant will establish the subsidiary, dubbed Shiseido Business Solution Co. Ltd., in July and transfer existing corporate functions, including accounting, finance, taxation, trademarks, design, pharmaceutical affairs and consumer communications, in October.

Shiseido also stated a basic agreement has been reached to restructure Shiseido Kaihatsu Co., a company that holds part of the group's real estate assets and oversees its construction, printing and events.

— Koji Hirano

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