Mass beauty firms beware: The Estee Lauder Cos. Inc. aims to use beefed-up advertising to reverse the recession-driven trend of consumers trading down. It’s a bold move intended to recruit new customers, mass market shoppers included.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)