Li & Fung Ltd.’s LF USA division is teaming with shoe company Skechers USA Inc., and LF USA president Rick Darling thinks he just might be on the cusp of creating a new category in apparel: movement wear.
The two companies signed a licensing deal to produce men’s and women’s apparel and accessories under the Shape-ups, Tone-ups and Skechers Resistance brands — three lines of shoes intended to enhance the physical benefits of walking or running. Shape-ups, for instance, have a kinetic wedge insert and a dynamic rolling bottom that simulate walking on soft sand. That might lead, for instance, to grocery shopping leading to improved posture and stronger leg muscles.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)