By and  on September 27, 2012

The mass market may soon have a new powerhouse in the beauty aisle: a company that combines the strength of Markwins International Corp.’s value offering with Physicians Formula’s premium-priced brand of problem-solution cosmetics.

The two companies have signed a definitive merger agreement under which Markwins will acquire outstanding shares of Physicians’ common stock for $4.90 a share, or nearly $75 million.

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