A marked increase in purchases of plus-size apparel among female Baby Boomers helped lift the category to its strongest sales increase in the last three years.
According to data compiled by The NPD Group, overall sales of plus-size women’s wear in the 12 months ended in April rose 4.7 percent to $17.53 billion, easily eclipsing the 1.7 and 0.3 percent increases registered in the years ended April 2013, when sales totaled $16.74 billion, and April 2012, when the figure hit $16.46 billion.
"You start one way as a baby, but why shouldn't you be able to choose your own path as opposed to culturally people telling you which way to go?" - Thom Browne at his men's spring 2018 show, where he celebrated gender fluidity. #pfw #wwdmens (📷: @delphineachard)
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)