By  on October 6, 2009

Fragrance marketer Parlux Fragrances Inc., which is the licensee for Queen Latifah, Josie Natori and Marc Ecko fragrances, among others, estimated net sales for the second quarter ended Sept. 30 came in at $56.5 million, a 7.8 percent increase from $52.4 million in the same period a year ago.

During the second quarter, the company launched fragrances including Queen by Queen Latifah; Natori, and Ecko by Marc Ecko. Additional fragrances were launched under licenses with Paris Hilton, whose Siren fragrance was introduced, and Jessica Simpson, whose Fancy Love scent was launched.

For the first half of the fiscal year, sales were estimated to have increased by 5.8 percent to $80.1 million, from $75.7 million in the year-ago period.

“The results for the first six months are indicative of our efforts to introduce our new brands while continuing to control our expenses,” said Neil J. Katz, chairman and chief executive officer of Parlux. “Our domestic department store business continued to grow during a time when retailers were drastically reducing inventory levels and consumer traffic had significantly declined.”

Concerning the upcoming holiday season, Katz added, “We remain cautiously optimistic that, with our new product launches, we will continue to see positive results.”

The company said it anticipates reporting earnings and sales for the second quarter and first half during the week of Nov. 2.

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