By  on June 25, 2008

J.C. Penney Co. Inc. on Wednesday provided an update on its Bridge Plan, a strategic planning initiative that includes a further reduction in capital expenditures in 2009 to $650 million and fewer store openings or relocations.

”We are taking additional steps under our Bridge Plan to effectively balance support of the merchandise and marketing initiatives that differentiate J.C. Penney with the goal of maintaining a strong financial position,” said Myron E. "Mike" Ullman 3rd, chairman and chief executive officer. “To this end, we will further reduce new store openings and renovations from 2008 levels and continue to focus on rigorously controlling inventory levels and operating expenses.”

To Read the Full Article
SUBSCRIBE NOW

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus