By  on April 6, 2014

Despite a plethora of protests from animal activist groups over the past decade, the global fur trade is on the rise.

According to a 2012-13 study unveiled this week by Pricewaterhouse Coopers Italy into the value of the fur industry that was commissioned by trade association the International Fur Federation, the global fur market has now been valued at more than $40 billion worldwide — roughly the same as the global Wi-Fi industry.

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