By and  on April 23, 2010

Smashbox Cosmetics, the brand founded by the great-grandsons of legendary Hollywood makeup artist Max Factor, is said to be close to signing a deal with a buyer.

Smashbox’s prowess in fast-growing retail channels, particularly TV shopping, and its presence in open-sell store formats, including Ulta, Sephora and Macy’s Impulse Beauty concept, make the company an attractive target for established beauty firms struggling to untether their businesses from department stores.

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