By  on December 4, 2009

Ulta Salon, Cosmetics & Fragrance Inc. posted third-quarter earnings growth of 68.6 percent, a sign that the beauty retailer’s strategy of selling mass and prestige brands under one roof is resonating with value-driven shoppers.

To keep foot traffic robust throughout the holiday season, Ulta’s president and chief executive officer Lyn Kirby said the retailer will launch a TV marketing campaign for the first time.

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