By  on June 5, 2013

MILAN — Unipro, the Italian association of cosmetics companies, released its 2013 beauty report Tuesday. The findings, assembled with Rome’s Ermeneia research center, did not substantially differ from those presented at Cosmoprof in March, when Unipro indicated that Italian beauty companies were doing better internationally than at home: domestic consumption of cosmetics dropped 1.8 percent from 2011 to 2012, according to the report.


In a phone interview, Unipro president Fabio Rossello said that the volume of cosmetics sold in Italy had not really changed, but that many companies were responding to consumers’ tighter purse strings by offering lower prices on key products. Cosmetics production in Italy was up 0.9 percent, compared with the 3.9 percent decrease in national production of non-durable goods, and exports of Italian cosmetics were up 7 percent on-year, compared with the 3.7 percent increase for all Italian exports.

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