By  on July 14, 2009

VF Corp. has jumped into the bidding for bankrupt Eddie Bauer Holdings Inc. as the auction of the retailer’s assets nears on Thursday.

The 89-year-old Bauer’s positioning as an outdoor outfitter could provide a good match for VF, whose portfolio of outdoor labels includes The North Face, Napapijri and accessories specialists Kipling, JanSport, Eastpak and Eagle Creek. It would also add substantially to VF’s retail footprint. At the end of 2008, VF operated 698 stores around the world, including 74 outlets, and its stores accounted for 16 percent of company revenues, or about $1.22 billion.

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