Green Drinks International provides a social outlet for like-minded individuals to get together and discuss environmental problems and solutions. Started in London in 1989 by a group of environmentally conscious friends, Green Drinks International has spawned 350 chapters worldwide, including in Australia, South Korea, India, Afghanistan and dozens of U.S. cities, according to greendrinks.org.
This story first appeared in the April 8, 2008 issue of WWD. Subscribe Today.
At Green Drinks, “people are relieved to be in a space where you’re not the odd one out if you want to talk about the environment,” says Heather Burns-DeMelo, a magazine editor and co-founder of CT Green Scene (ctgreenscene.com), launched in July 2007 for environmental news, information and events in Connecticut.
More than 200 eco-conscious residents of Fairfield County in Connecticut and Westchester County in New York, as well as New York City, met at the first event in October to socialize and discuss environmental issues. The event has already helped lead to business deals, according to Burns-DeMelo. And with major corporations in the Fairfield area such as United Technologies and General Electric, it’s crucial to raise environmental awareness among affluent residents, Burns-DeMelo says. “These are the people who can really make the change.”