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Alfred Dunhill Taps Eraldo Poletto

He replaces Christopher Colfer in the role of chief executive officer.

LONDON — Alfred Dunhill, the Compagnie Financière Richemont-owned luxury men’s wear and leather-goods label, has named Eraldo Poletto as chief executive officer, the firm announced today.

Poletto’s appointment is effective as of Nov. 5, and he replaces Christopher Colfer in the role. As reported earlier this month, Colfer stepped down as ceo of Alfred Dunhill after seven years to take up a group position at Compagnie Financière Richemont.

Poletto, who will report to Marty Wikstrom, ceo of Richemont Fashion and Accessories, joins Dunhill from Furla, where he has served as ceo. Prior to that appointment, Poletto also held a number of roles at Retail Brand Alliance, including president of strategic development and international business and global chief merchandising officer at Brooks Brothers International Inc.

Wikstrom said of Poletto’s appointment: “Eraldo brings with him a distinguished career in men’s wear and leather goods, with expertise in merchandising and retail.”