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Cerruti Taps Catherine Vautrin as CEO

Former LVMH executive to replace Florent Perrichon at the helm of the men’s wear label.

PARIS — Cerruti has tapped Catherine Vautrin as chief executive officer, succeeding Florent Perrichon.

This story first appeared in the October 4, 2011 issue of WWD.  Subscribe Today.

Cerruti said Vautrin would by charged with positioning the brand as a leading player in men’s wear and defining a global strategy to make it a top luxury label.

Cerruti, which has struggled for several years under a revolving door of designers, was purchased last December by Chinese men’s wear giant Trinity Ltd., a division of Li & Fung.

Vautrin recently had her own consulting practice in Italy, in addition to sitting on the board of e-tailer Yoox.

Previously, she worked at LVMH Moët Hennessy Louis Vuitton — first at Louis Vuitton’s stores network and then as director of the men’s and women’s ready-to-wear division.

She was president and ceo of Emilio Pucci from 2000 to 2007.