By  on May 10, 2013

London-based futurist Chris Sanderson’s take on beauty — and where it’s headed — seems like the stuff of sci-fi movies.

“In the 21st century, we are faced with a new set of beauty paradigms,” Sanderson told attendees at the Self Healthy Beauty Awards, held Tuesday morning at Rouge Tomate in Manhattan. “The future of retail is going to change dramatically,” said Sanderson, cofounder of global trend forecasting consultancy The Future Laboratory, adding that he expects the global beauty market will continue to grow at rate of 3.4 percent until 2017, when it is estimated to reach upwards of $265 billion. “It’s good news for beauty at the moment. To tap into this expanding market, brands need to connect with consumers’ desire to live a lean, digitally connected lifestyle.”

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