Dior Beauty is getting a piece of the rock — rock ’n’ roll, that is. The brand has hired Harley Viera-Newton as its house DJ. In this new role, Viera-Newton will create playlists inspired by Dior Beauty’s seasonal color collections, consult on product launches and host and DJ events for the brand.
Viera-Newton, a British native who grew up in Los Angeles, plays bass for the band Lissy Trullie and has gained a following as a DJ at New York’s East Village bar Lit. In addition, she currently studies Egyptology and social sciences at NYU’s Gallatin School of Individualized Study.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)