It’s been a long haul for Lands’ End at Sears Holdings, and a challenging integration since Sears bought the brand in June 2002.Now Lands’ End could enter a new phase of development with the outside-the-box appointment of Edgar Huber as president and chief executive officer.Most recently, Huber was executive vice president of global business development for Liz Claiborne Inc. and prior to that was president and ceo of the Juicy Couture brand from 2008 until February. Earlier in his career he held senior posts at L’Oréal overseeing a portfolio of brands including Ralph Lauren Fragrances, Giorgio Armani Beauty, Diesel Fragrances, Lancôme, Shu Uemura and the Kiehl’s Since 1851 brand.On Monday, when Huber’s appointment was revealed, Lou D’Ambrosio, Sears Holdings’ ceo and president, said “One of the tenets of the cultural transformation we are building at Sears Holdings is that everything begins and ends with the customer, something that has been a hallmark of Lands’ End’s business for the nearly 50 years of its existence. I am confident that Edgar will not only be a strong steward of that history, but given his deep background in retailing and brand building both in the U.S. and abroad, that he will be able to grow the business and find new ways to delight Lands’ End’s customers.”“Lands’ End is a leading multichannel retailer, but more than that, it’s become a brand that millions of customers have come to put considerable trust in,” said Huber. In May, Lands’ End’s former president Nick Coe was named ceo of Bath & Body Works.Huber was not available for further comment Monday on his plans for Lands’ End, but he could inject some fashion into a 39-year-old, traditional brand known for bright colors and classic styling, and advance the new Canvas division of Lands’ End. Canvas, launched in late 2009, offers head-to-toe apparel and accessories for men and women with a younger mind-set, slimmer fit and modern styling. There are only 24 Canvas shops inside Sears stores and one stand-alone Canvas store in Madison, Wisc.There’s room to grow the retailing side of the mother ship as well. Lands’ End does not operate any regular-price stores, though there are 13 “inlets,” which is a play on the word ‘outlet’ reflecting the brand’s sailing heritage. The inlets sell some regular price goods but are seen as primarily clearance vehicles. The inlets are all located in the Midwest, except for one in Rochester, N.Y. Inside 293 Sears department stores, there are The Lands’ End shops, which are at least 10,000 square feet in size. Soon after Sears bought the brand, Lands’ End was introduced to all Sears locations. There are currently 894 stores. However, the presentation was flawed. Depending on the category, the label was scattered throughout the store, making it difficult for customers to shop the brand and yielding less-than-satisfactory results. Sears eventually pulled Lands’ End out of many of its stores and created Lands’ End in-store shops housing the products in one, easy-to-shop spot that had more impact. In addition, Lands’ End has catalogues for its apparel and home offerings and was an early adopter of the Internet, launching a Web site in 1995. In an apparent anomaly, there is a large Lands’ End presentation at the Kmart in Bridgehampton, N.Y. It’s been there for several years yet Sears Holdings, which owns the Kmart chain, has yet to put Lands’ End in any other Kmart location.
To celebrate Pride 2018, @themarcjacobs released the #GratefulNotHateful campaign, a social media initiative aimed at extending Pride beyond the parade. Inspired by Jacobs’ everyday outlook, the campaign features Jacobs along with a group of models and social media stars who are members and supporters of the LGBT community, all seen wearing @marcbeauty’s Highliner Gel Eye Crayons in colors of the rainbow. Head to our Instagram stories to see close-ups of the liner. #wwdbeauty
Virgil Abloh’s dad Nee and Don Crawley, cofounder of RSVP Gallery, were some of the hometown crew at the Chicago-born designer’s debut show for Louis Vuitton. (📸: @jdiderich ) #wwdmens #louisvuitton #virgilabloh
About last night: @marycharteris and @adwoaaboah hit up Hyde Park for the Serpentine Galleries’ annual summer party held in partnership with @chanelofficial. Head to WWD.com to see more photos. #wwdfashion
“This is Paris, my first show. I’m all about democracy. If some kid shows up, flew from New Jersey to just be around, let’s get him a seat.” — @virgilabloh tells WWD’s @jdiderich ahead of his first show for @louisvuitton men’s. (📸: @alfredo_piola ) #wwdmens #virgilabloh #louisvuitton
“Kate Spade was a true fashion icon who brought joy to the lives of women around the world, and inspired women to live life to the fullest. We are dedicated to carrying on her legacy,” said Anna Bakst, brand president and chief executive officer of @katespadeny. The Kate Spade Foundation announced that it will be donating $1 million to suicide prevention and mental health awareness in tribute to the recent death of Kate Spade. Read more on WWD.com. #wwdnews (📷: @chinseephoto)
A first look at @virgilabloh’s sneakers for @louisvuitton. Abloh spoke to WWD about his debut collection for Louis Vuitton, creating @kendalljenner’s #metgala outfit and redefining the heritage brand. Read the full story on WWD.com. #wwdfashion 📷: @alfredo_piola)
The world’s largest producer of denim @iskodenim is sharing the strategy behind its product development process. Read our full interview with ISKO’s product development manager Baris Ozden on the company’s extensive research practices, upcoming denim trends and the latest material innovations on WWD.com. #iskodenim