By  on April 10, 2014

Elie Bernheim has been named chief executive officer of Raymond Weil, the independent Swiss watch brand founded by his grandfather.

As ceo, Bernheim succeeds Olivier Bernheim, his father, who becomes president of the board of the company and will serve as a consultant. Elie Bernheim, who joined the family business in 2006, will continue to directly oversee Raymond Weil’s marketing department,

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