PARIS — Givenchy might have won over the U.K. — and much of the rest of the world — by dressing Meghan Markle for her marriage to Prince Harry, but the house has its sights set on the U.S., where it is bulking up executive teams.Cécile Andrau-Martel was named president of the Americas and Canada, charged with developing business in the region for the house, which belongs to LVMH Moët Hennessy Louis Vuitton.The executive replaces Laura Dubin-Wander, now president of North America for Coach, a Tapestry Inc. label.Flagging Givenchy's American ambitions, Julia Erdman joins Andrau-Martel's team as director of communications and marketing for the region, a newly created position.Erdman, who also reports Youssef Marquis, the house’s global communications director, has the mission of integrating communications and marketing operations on a regional level to push the brand's notoriety and growth through different channels. The executive, who also worked at Lanvin, joins from Moncler where she directed public relations and events.Andrau-Martel joined LVMH in 2015 as chief global commercial officer for Marc Jacobs. She had worked in various sales and management positions at Thierry Mugler, Paco Rabanne, Puig and Lanvin, where she was named executive vice president in 2006.The label grabbed the spotlight this month when it was revealed that Markle, now the Duchess of Sussex, had chosen Givenchy designer Clare Waight Keller to make her wedding dress — resulting in an estimated $2.9 million in earned media coverage, or the value of equivalent advertising on Instagram.
To celebrate Pride 2018, @themarcjacobs released the #GratefulNotHateful campaign, a social media initiative aimed at extending Pride beyond the parade. Inspired by Jacobs’ everyday outlook, the campaign features Jacobs along with a group of models and social media stars who are members and supporters of the LGBT community, all seen wearing @marcbeauty’s Highliner Gel Eye Crayons in colors of the rainbow. Head to our Instagram stories to see close-ups of the liner. #wwdbeauty
Virgil Abloh’s dad Nee and Don Crawley, cofounder of RSVP Gallery, were some of the hometown crew at the Chicago-born designer’s debut show for Louis Vuitton. (📸: @jdiderich ) #wwdmens #louisvuitton #virgilabloh
About last night: @marycharteris and @adwoaaboah hit up Hyde Park for the Serpentine Galleries’ annual summer party held in partnership with @chanelofficial. Head to WWD.com to see more photos. #wwdfashion
“This is Paris, my first show. I’m all about democracy. If some kid shows up, flew from New Jersey to just be around, let’s get him a seat.” — @virgilabloh tells WWD’s @jdiderich ahead of his first show for @louisvuitton men’s. (📸: @alfredo_piola ) #wwdmens #virgilabloh #louisvuitton
“Kate Spade was a true fashion icon who brought joy to the lives of women around the world, and inspired women to live life to the fullest. We are dedicated to carrying on her legacy,” said Anna Bakst, brand president and chief executive officer of @katespadeny. The Kate Spade Foundation announced that it will be donating $1 million to suicide prevention and mental health awareness in tribute to the recent death of Kate Spade. Read more on WWD.com. #wwdnews (📷: @chinseephoto)
A first look at @virgilabloh’s sneakers for @louisvuitton. Abloh spoke to WWD about his debut collection for Louis Vuitton, creating @kendalljenner’s #metgala outfit and redefining the heritage brand. Read the full story on WWD.com. #wwdfashion 📷: @alfredo_piola)
The world’s largest producer of denim @iskodenim is sharing the strategy behind its product development process. Read our full interview with ISKO’s product development manager Baris Ozden on the company’s extensive research practices, upcoming denim trends and the latest material innovations on WWD.com. #iskodenim