A group of local Miami Girl Scouts got celebrity treatment to kick off ECRM. Sally Hershberger, known for her trendsetting and expensive haircuts, demonstrated some of her tricks and tips to a local troop of 60 girls, 13 to 18 years old. Hershberger and company chief executive officer Lynn Emmolo had a special connection. They had both been Girl Scouts, too.
The idea for the session was sparked by ECRM’s founder and ceo Charles Bowlus. The girls got to learn about being entrepreneurs and about Hershberger’s hair care line. Many in attendance took the opportunity to join a social network site for the hair care brand on Facebook. Hershberger was assisted in a styling demonstration by Ruben Colon from the Sally Hershberger Downtown salon.
A Stella McCartney sketch of a custom dress made from protein-based silk in partnership with biotech lab Bolt Threads. The dress will be displayed at The Museum of Modern Art's upcoming design exhibition, "Items: Is Fashion Modern?"