Fragrance entrepreneur Frédéric Malle made the New York stop on his book promotion circuit Tuesday night for a signing party at Barneys New York, hosted by Uma Thurman and Arpad Busson.
Also in attendance were the likes of Carolina Herrera, Simon Doonan and socialite Lauren Remington Platt.
“I have known both of Frédéric’s uncles in my lifetime and nearly made a movie with Louis,” said Thurman, referring to Malle’s relatives, film director Louis Malle and producer Vincent Malle. “I am a great fan of [Frédéric’s] work and am here to support him.”
A smiling Herrera said she came on behalf of the book’s illustrator, Greek multimedia artist Konstantin Kakanias, who frescoed a chapel in Spain for her daughter’s 2004 wedding.
The oversize hardcover tome called “On Perfume Making” features Kakanias’ dynamic drawings as well as personal accounts from Malle and even one of his coveted fragrance recipes.
Malle said he wrote the text to mesh with Kakanias’ images and to offer a straightforward look into “how we make fragrance.”
“For someone who doesn’t know the industry, this [outlines] the process,” said Malle, who feted the book launch in Paris in last week at his store on Rue du Mont.
For Malle, it was crucial that his book remain as unsuperfluous as possible, similar to the minimalist approach he takes when creating fragrances.
“This business doesn’t need any more bulls--t,” said Malle. “It’s like a pretty girl wearing too much makeup.”
Malle added that his favorite part of the book creation was exchanging ideas with fellow artists.
“It’s like jamming with musicians,” said Malle, who last year celebrated the 10th anniversary of his brand. “This [book] reflects what I do in life.”
“On Perfume Making,” $149, will be sold at Barneys New York and independent boutiques and will officially roll out nationwide in English, French and German iterations in March.
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