By  on June 20, 2013

Hanesbrands Inc. has promoted Gerald W. Evans Jr. to chief operating officer, effective Aug. 1.

Evans, 54, who has served as the company’s co-chief operating officer since 2011, will oversee day-to-day operations of the $4.5 billion innerwear and activewear powerhouse with direct oversight of all global commercial and supply chain initiatives. Evans is a 30-year veteran at Hanesbrands, where his leadership assignments spanned the organization in marketing, sales and general management. He was instrumental in the development of the company’s Innovate-to-Elevate strategy, which leverages the company’s powerful brands including Hanes, Champion and Playtex, as well as product innovation and global low-cost supply chain that enhance margins.

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