Kiehl’s Since 1861 plans to kick off its latest philanthropy effort — and 160th birthday celebration — with a star-studded cocktail party at its Third Avenue flagship in New York this evening. The event will introduce Kiehl’s Gives, an ongoing global philanthropic initiative, and the brand’s new Global Ambassadors, Julianne Moore, Pharrell Williams and the Scissor Sisters.
Each of the ambassadors will front a different area of concern: Moore, children’s well-being; Williams, the environment, and the Scissor Sisters, HIV/AIDS. Each pillar will represent eight charitable organizations, with each being brought to life through a short film series viewable at kiehlsgives.com. The site will go live on June 15, and the public will be invited to vote on their favorite initiatives through Aug. 31. In September, Kiehl’s will distribute $160,000 — in honor of its birthday — to the charities, with the biggest piece of the pie going to the pillar garnering the most votes. Each charity will get at least $20,000, said Chris Salgardo, president of Kiehl’s USA.
Moore told WWD that, as a self-described military brat (she is the daughter of a retired judge in the Army’s Judge Advocate General Corps), she saw great discrepancies in the resources available to children in the areas of her family’s two dozen postings around the globe — leading to her passion for Save The Children, the charitable organization with which she works most closely.
“My father was in the military, so we moved all over the place,” said Moore. “It was evident pretty early on that not all school systems are created equal; there are school systems where there isn’t enough money for even the basics, where there is extreme poverty. I could see this even as a kid, so when I had the chance to make a difference as an adult, it was important to me to do so. I became involved with Save the Children, and I’ve worked with Kiehl’s on projects before. I can’t stress enough how much work they do in New York City and globally. They have taken it on themselves, as a brand, to support all of these charities.” Moore, whose latest film, “Crazy, Stupid, Love,” is out July 29, has also signed on to play vice presidential candidate Sarah Palin in an upcoming HBO drama.
“As an ambassador, I have committed to lend my image and reach to help build awareness for eco-charities around the world,” Williams said on Monday. “On a personal level, the partnership gives me a global platform to help educate and inspire people to learn more about how to encourage green practices among the future generation. The Kiehl’s Gives program is helping to support my foundation, From One Hand to Another, and its construction of an eco-building that will be an educational resource center for kids.”
Williams worked with Kiehl’s on Earth Day projects in 2010 and 2011, and designed lab coats and an eco-tote through his Bionic Yarn company on sale now in Kiehl’s stores worldwide.
Ana Matronic, lead singer for the Scissor Sisters, lost her father to AIDS in 1990. “It’s always been something that I’ve been focused on in my charitable endeavors,” she said late last week. “When we heard about the project — which is the idea of doing good in your own community — to me, that was a no-brainer. We want to encourage those shopping to shop with a conscience. It’s exciting to see results at the local level, too — doing good doesn’t just have to be supporting a starving child in another country. That’s incredibly noble, but you can do it in our own community, too.”
Matronic is particularly supportive of The After Hours Project, a Brooklyn-based charity which will be the recipient of some of the Kiehl’s Gives funds. “The program provides people — prostitutes, the homeless, and others, with a variety of health and social services designed to prevent the spread of HIV/AIDS, including needle exchanges and HIV counseling and testing after traditional 9 a.m. to 5 p.m. working hours,” said Matronic.
In yet another fashion show shuffle, @elleryland is moving its show in sync with the Paris couture calendar — though the brand is still keeping one foot on the city’s ready-to-wear schedule. Their runway show in January will coincide with the launch of a new strategy: designing two main collections each year instead of four, which will then be released in four drops. “As we all know, the system needs to change. We need to show sooner to give time back to artisans and designers to do what they do best — create,” said founder Kym Ellery. #wwdnews #wwdfashion (📷: @kukukuba)
@maxmara’s classic 101801 coat was the cornerstone of its pre-fall 2018 collection. The design team expanded the traditional double-breasted, kimono-sleeved style into a trapeze coat, lean belted styles and a peacoat and presented them in monochromatic looks – like the camel one pictured here. #wwdfashion #prefall18 (📷: George Chinsee)
The @cfda has shifted the dates of #NYFW, with Men’s showing on February 5 through February 7, and Women’s will directly follow, running from February 8 through 14. The preliminary schedule will be released on the CFDA’s web site in the next few days, but Mark Beckham, VP of marketing for the CFDA, revealed that @rafsimons will be back to close the men’s-specific part of the week with a show on February 7 #wwdfashion (📷: Kelly Taub)
@ferragamo is introducing a new space dedicated to the development of women’s and men’s leather good samples. The laboratory, which is created eco-friendly materials and designed to reduce the environmental impact of the manufacturing processes, will allow the company to expand its accessories offering through traditional artisanal approaches. #wwdfashion (📷: @aitorrosasphoto)
How does a “regular, degular, schmegular” girl from the Bronx, N.Y., become a Grammy-nominated artist with a certified platinum record in less than a year? Call it the @iamcardib come up. The 25-year-old has become a musical sensation, and the fashion world is taking note. “If I could describe her style I would say drama. She’s really into the dramatics,” says Cardi B’s stylist @kollincarter. See how Carter styles her bold and out there looks with the link in bio. #wwdfashion
“There is no formula. There is no guideline. I can watch Ted Talks all day, but there is no one who can advise me on exactly what it is I should be doing,” said @ronniefieg, CEO of @kith, in an interview with WWD’s @ariahughes at the brand’s new SoHo office in Manhattan. Head to WWD.com to see how Fieg went from hanging out in shoe stockrooms at 13 to building his own business. #wwdfashion (📷: @weston.wells)
@fearofgod and @maxfieldla have teamed up on a pop-up installation. The store, located in the gallery space across from Maxfield’s Melrose Ave location, is the site of the brand’s House of God pop-up in which Fear of God founder @jerrylorenzo has created a church-inspired installation. A dozen vintage church pews sit in front of an LED screen playing 90s gospel singers in an effort to re-create an environment akin to a Southern Baptist Church, Lorenzo explained. Read more about the pop-up on WWD.com #wwdfashion (📷: Jennifer Johnson)
Known for his sleek, sophisticated American glamour, Norman Norell is the subject of an upcoming exhibition at @fitnyc. “Norell: Dean of American Fashion,” which runs from February 9 through April 14, will feature approximately 100 ensembles and accessories. His best work is exemplified by the designer’s glittering “mermaid” gowns frosted with thousands of hand-sewn sequins – like the one pictured. (📷: William Helburn) #wwdfashion
For pre-fall 2018, @balmain didn’t let go of the glitz. A crystal embroidered baseball jacket priced at around $40,000 hangs in the “couture” section of the brand’s first men’s pre-collection. Sporting the words “Balmain Army” across the back, the item took around two months to make. “When it was completed, it was like Christmas, it was like, ‘It’s done, it’s exactly what I wanted,’” said Balmain’s creative director @olivier_rousteing during a tour of the collection in a Paris showroom on Monday. #wwdfashion