Laura Weil has joined New York & Co. Inc. as executive vice president and chief operating officer.

Weil, who has been an executive consultant for the firm since Feb. 1, will continue to report to Greg Scott, chief executive officer. In her new post, she will oversee the retailer’s planning and allocation, sourcing, product life management, real estate and information technology departments.

Scott said, “In her short time with our organization, Laura has been an effective business partner to me and our entire executive team. She has already made valuable contributions to our business processes and in several key operational areas, including our merchandise planning process.

Weil’s experience in retail spans more than 25 years and includes stints as ceo of Ashley Stewart, chief operating officer at Ann Taylor, and chief financial officer at American Eagle Outfitters.

New York & Co. is a women’s specialty apparel chain with 541 stores in operation as of May 17.