LONDON — The McArthurGlen Group, which operates designer outlets across Europe, has appointed Shaeren McKenzie as its chief brand officer, a newly created role.McKenzie, who previously served as the company's group marketing director, will work closely with the group's brand partners to enhance the offer and services provided to customers and lead all marketing initiatives that will develop the brand image and "narrative" to both customers and business-to-business audiences.Julia Calabrese, chief executive officer of the McArthurGlen Group, said that the creation of this new role is in response to the increasingly competitive retail landscape and the need to establish close connections with the consumers: “While the appeal of affordable luxury has never been stronger, our marketplace continues to evolve rapidly. One of the ways our board is responding is with the creation of this new role. Shaeren has a deep appreciation of our customers. She knows how to communicate with them. She understands how we should evolve our customer proposition, in all our markets and across all platforms. She will be key to us driving continued growth and success for our business and our brand partners.”The appointment comes at a time when the company is in rapid expansion mode. It has began construction on a new outlet in South Spain, expanding its outpost at Vancouver Airport in Canada and further strengthening its position in the U.K. through expansion of two existing locations in Cheshire Oaks and Ashford and the opening of an additional outlet — a 160 million-pound development — in the West Midlands.McKenzie said that she plans to focus on strengthening the group's customer proposition, as a means of driving further expansion in key markets such as the U.K. and Italy.
Supermodel @helenachristensen teamed up with longtime friend and designer @camillastaerk on a joint @paredeyewear collaboration. The lineup features three styles and 11 offerings, all of which embody a vintage feel. Get all the details on how they celebrated the collab on WWD.com. #wwdaccessories #wwdeye (📷: @slovekinpics)
“It’s a hard industry to keep motivated, as well, so finding different subjects and people is what makes it worth it – when you’re like, oh, I’ve met great people, I feel like I’ve done something good, and I feel proud of having done this,” said French actress Stacy Martin on being grateful for the variety of roles she’s take on. Read @ktauer’s full interview with Martin on her her latest film “Godard Mon Amour.” #wwdeye (📷: @danieldorsa)
After showing in front of the Eiffel Tower for his last two women’s ready-to-wear collection, it looks like @anthonyvaccarello may be heading to the Big Apple. Sources say the designer will stage his next @ysl show in NYC on June 6. Get all the details on WWD.com. #wwdnews #wwdfashion (📷: @aitorrosasphoto)
EXCLUSIVE: Two and half months after John Targon, cofounder and codesigner of Baja East, was hired as creative director of the contemporary division at Marc Jacobs, he has left the company, WWD has learned. Marc Jacobs International, which is owned by LVMH Moët Hennessy Louis Vuitton, confirmed Targon’s departure in a statement: “John Targon is a talented designer and we appreciate the work he has done here. Ultimately working together did not make sense for the brand and we wish him the best.” Read the story by @jessiredale, link in bio. #wwdnews
@theluxurycollection is officially launching a collection, tapping Sofia Sanchez de Betak for the capsule. Over 30 styles will be featured in the Chufy x The Luxury Collection, debuting next month at Bergdorf Goodman, The Webster, FiveStory and more. De Betak, known as “@chufy,” drew inspiration for the collection from her trips to Japan in the past year #wwdfashion
@lhd, founder and CEO of @thewebster, has teamed up with @lebonmarcherivegauche for the European launch of her ready-to-wear line, LHD. The launch will come with an exclusive pop-up opening today that’s set to run through May 20. Located on the second floor, it carries her debut Miami-themed resort collection, launched in November as see-now-buy-now. #wwdfashion