My first job, in August 1981, was working for Fern Mallis Public Relations as Fern’s sole assistant. Fern’s firm focused on spearheading publicity for architects, furniture and product manufacturers. It was the time of the New York Five—Peter Eisenman, Michael Graves, Charles Gwathmey, John Hejduk and Richard Meier, and architects rather than fashion designers were the rock stars of this moment. We did everything from creating amazing press events and launch parties to gift bags that were famous for their wild creativity and great style. We created buzz and excitement in everything we did. We worked with only the best design firms, like Massimo Vignelli, to do events like Designer Saturday, as well as launch IDCNY, the home of the industry in Long Island City, New York. And we did it all…just the two of us.

Fern and I shared office space with an architectural firm called Bromley Jacobsen, which had designed Studio 54. We often went there for fun. Our desk was an “L” and just wide enough to hold my IBM Selectric typewriter, one cup of pencils, a bottle of Wite-Out and a cup of coffee.

To Read the Full Article
SUBSCRIBE NOW

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus