By  on December 20, 2011

PARIS — Danish jewelry maker Pandora has appointed Björn Gulden as chief executive officer, capping a five-month search for an executive capable of turning around its waning fortunes.

Gulden is managing director of the Germany-based Deichmann Group, Europe’s largest shoe retailer, and president and ceo of its Rack Room and Off Broadway U.S. retail chains. Before that, he spent eight years with Adidas.

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