The 227-year-old British brand, which was acquired in 2006 by Plainfield Asset Management and Sciens Capital, is shedding categories such as ready-to-wear and footwear and pushing its core products, including fine jewelry, silver and leather goods. To spearhead the new direction, Asprey chairman John Rigas has lured back former Asprey & Garrard chief executive officer Robert Procop as president and ceo of Asprey.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)