NEW YORK — Emilio Pucci tapped Luca Voarino as president for its U.S. division, a new post.
The move will be effective Jan. 2. Voarino will join from Marni, where he is currently vice president and director of sales in the U.S.
"Luca is a talented person who has great knowledge of luxury and of the fashion business, and also a good sensibility with the brand Pucci and its DNA," said Didier Drouet, who joined Emilio Pucci as general manager in March.
The division of LVMH Moët Hennessy Louis Vuitton operates six stores in the U.S. and has a wholesale network that includes such upscale stores as Neiman Marcus, Bergdorf Goodman and Jeffrey New York. According to Drouet, the U.S. generates between 20 percent and 25 percent of Pucci's global business.
"We feel it is important to have a president in the U.S.," he added. "We plan to have new stores, and to develop the wholesale business, and continue to build the brand image and brand awareness. I am convinced we still have a lot to do in America."
He added there are plans to open additional stores in the U.S. in markets such as Los Angeles and Las Vegas, where Pucci already operates a unit.
"We previously didn't have a president for Pucci in America, but I felt it was very important to create this position because America is a historical market for us," Drouet noted. "We are present from the beginning of the brand [in 1947], and today it's a very relevant part of our business."
Pucci celebrated its 60th anniversary in May, and the brand has grown sixfold since LVMH acquired it in 2000. British designer Matthew Williamson has been Pucci's artistic director since 2005.
Voarino will get his first sampling of the brand on Tuesday when he is slated to attend a 60th anniversary celebration for Pucci during Art Basel Miami Beach.
EXCLUSIVE: @tomford is opening its first-ever beauty store. The boutique, which opens November 20 in London’s Covent Gardens, was designed with the over-the-top glam Ford is known for. Read the full story on WWD.com, link in bio. #wwdbeauty #wwdnews (📷: Simon Wagner) #TomFordBeauty
New York-based DJ @harleyvnewton threw a party to celebrate the holiday collection of her dress and pajama line @hvn at the Ladurée Beverly Hills. It Girls @katebosworth, @rashidajones and more joined in on the fun, which included cocktails, croque monsieur sandwiches and a photo booth. #wwdfashion (📷: Owen Kolasinski/BFA.com)
For the holidays, @Burberry partnered with 20-year-old artist @blondeymccoy on a series of three outdoor murals in downtown Manhattan. The murals are McCoy’s interpretation of a Christmas eve party, the idea of charity and the spirit of family. His third mural, pictured here, is the most personal. The image depicts McCoy’s grandparents and father in London’s Trafalgar Square in the Seventies. “My work often features lots of sentimental objects.” #wwdeye
For spring 2018, designers applied bold colors and cartoonish motifs on everything from sneakers and belts to key chains. See all the top men’s accessories trends on WWD.com. #wwdtrends (📷: George Chinsee; Prop Styling by @rnasti; Market Editor: @luiscampuzano)
The @dior-sponsored @guggenheim international gala pre-party has a history of drawing cool-girl musical acts to serenade the crowd –– and last night was no exception. @haimtheband performed songs both new and old, and lured a star-studded audience with the likes of Rebecca Hall, Kate Mara, Mamoudou Athie and more. #wwdeye (📷: @lexieblacklock)
In a partnership between the @metopera and the @englishnationalopera, “Marnie” was born. The opera, with costumes sponsored by @mrporterlive, is an adaptation of the 1961 thriller by Winston Graham. Arianne Phillips, who created the costumes, is no rookie: She’s styled Madonna for her tours and created costumes for a myriad of films in the past. Read WWD’s interview with Phillips, where she talks about her inspiration for the opera’s costumes on WWD.com #wwdfashion
@barneysnyc took a different approach to their holiday windows this year. Instead of Christmas decor, Barneys tapped @thehaasbrothers to tell a story of positivity, gratitude and inclusivity via heartwarming silliness and humor. “It’s about kids and it’s about coming together and being family and loving each other,” said Simon Haas. #wwdfashion (📷: @joshuascottphoto)
Beauty influencer @kandeejohnson makes her foray into hair care with a collaboration with @ogx_beauty — making it the first time that OGX has teamed up for a product creation. The collab includes shampoos and conditioners in three scents. At 39 and a mom, Johnson is a different profile than the emerging social media stars, but is considered one of the pioneers of the digital beauty influencer world. Read WWD’s interview with her on wwd.com, including the strangest beauty product she’s ever tried #wwdbeauty