By  on August 26, 2012

Rebecca Damavandi has joined Kellwood Co. as group president of global business development, a new position for the apparel firm.

Damavandi, who began on Monday, reports to Jill Granoff, Kellwood’s chief executive officer. Both Granoff and Damavandi are based in New York.

In her new role, Damavandi is responsible for global licensing and international business development for the Vince, Rebecca Taylor and David Meister brands. Categories for potential product extensions include accessories, handbags and footwear as the firm considers its options for growing the businesses into lifestyle brands.

Damavandi said she is looking forward to “building strategic alliances for each of these brands to grow the businesses both domestically as well as internationally.”

Prior to joining Kellwood, Damavandi was a consultant for two years advising major apparel brands on global issues. Damavandi was also president of licensing and global business development for Elie Tahari, where she established a new corporate division in licensing and distribution. While at Tahari, she developed a five-year business strategy on global expansion that included the launching of new product categories as well as negotiating distribution and retail agreements for South Korea, Turkey, Spain, Greece, U.K. and the Middle East. Damavandi previously held senior global licensing positions at VF Corp. and Guess Inc.

Kellwood is owned by an affiliate of private equity firm Sun Capital Partners Inc.

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