Revlon has added two megacelebrities to its Hollywood-heavy global brand ambassador roster: actresses Emma Stone and Olivia Wilde.
As global brand ambassadors, each of the actresses will appear in multimedia TV, print, in-store and digital ad campaigns. Revlon said Stone and Wilde will first appear in campaigns scheduled for early 2012 tied in with a new color cosmetics line and new nail enamel products. Both have also committed to take part in Revlon’s philanthropic efforts, Revlon said.
Stone and Wilde join a glamour group that includes Kate Hudson, Jessica Biel, Jessica Alba, Halle Berry and Elle MacPherson.
Alan Ennis, Revlon’s president and chief executive officer, said the duo personifies the Revlon woman, someone who is “glamorous, confident and bold.”
Gucci Westman, Revlon’s global artistic director, who has worked with both Stone and Wilde in the past, said both “embody strength, beauty and femininity. Emma is so classic in a Grace Kelly real movie star way and she is an amazing actress as well. Olivia has the most unbelievably beautiful eyes and she is also cool and intelligent. I cannot wait for everyone to see our new Revlon campaigns.” Westman is creating the beauty looks for the actresses’ Revlon first campaigns. To tease consumers, in the months and weeks leading up to the debut of the campaigns, which are scheduled to debut at the time products hit shelves in early 2012, Revlon Facebook fans and Twitter followers will receive exclusive sneak peeks of the looks.
Revlon said that between the two actresses, they have already appeared on more than 15 magazine covers this year. Stone can currently be seen in the movie “Crazy Stupid Love.” She also stars in “The Help,” which enters theaters today. Past projects include “Easy A,” “Zombieland” and “Superbad.” Wilde can currently be seen in “Cowboys and Aliens” and “The Change-Up.” She is perhaps best known for her co-starring role as Dr. Remy “Thirteen” Hadley in the TV series “House M.D.”
“Azzedine has been one of the biggest influences in my life. He has always been such a strong, loving, fatherly figure to me. I call him Papa. His designs are indescribably unique, they are pieces of art. He knew how to make the female form look its loveliest. I have so many memories of him; my favorite might be during my first show with him in Paris. He liked me and he wanted to help me get more work. He called all his friends at Kenzo and Comme des Garcons, and asked them to book me. They said, ‘But she can’t walk!’ And he said, ‘but she has such a great ass!' His friendship and support has been the great privilege of my career. I can't imagine life without him. Repose en paix mon Papa.” - @stephanieseymour tells @wwd. #wwdfashion (📷: @steveeichner) #alaia #azzedinealaia
Azzedine Alaïa, flanked by two of his closest friends, models Stephanie Seymour and Naomi Campbell.
He designed Seymour’s dress for her 1995 wedding to Peter Brant, and treated Campbell (who famously called him Papa), like a daughter. For more on the legendary designer, tap the link in bio. #wwdfashion #alaia #azzedinealaia
Azzedine Alaïa's “I-did-it-my-way” ethos stood out starkly at a time when brands are experimenting with consumer-facing fashion shows, coed formats and trans-seasonal collections – anything to perk up lackluster sales of ready-to-wear in an age of Insta-everything. “It’s not creation anymore. This becomes a purely industrial approach,” the late designer told WWD in an interview last year. “But anyway, the rhythm of collections is so stupid. It’s unsustainable. There are too many collections.” Read more about the iconic designer’s life and work on wwd.com, link in bio. #wwdfashion #azzedinealaia (📷: @WWD Archive, 1986) #alaia
Sneaker reselling app @goat’s latest exhibit, "The Greatest: New York," tells the story of New York's sneaker culture. To celebrate the exhibit, an intimate crowd gathered on Thursday night at the pop-up gallery space, located at Platform in Culver City, to hear guest speaker and illustrator @esymai talk about her own rise in streetwear and women in the business. "For me I'm just someone who is creative. I like to create things," said Chang. #wwdfashion
Azzedine Alaïa, one of the most iconic couturiers of the modern era whose body-con designs defined Eighties fashion, has died in Paris. The diminutive Tunisian-born designer, known for his structured knitted dresses with fitted waists and impeccably cut, figure-hugging second skin silhouettes was deeply admired by his peers, and counted supermodel Naomi Campbell - his adoptive daughter - among his inner circle, one of a gang of glamazons including Farida Khelfa, Carla Bruni and Stephanie Seymour who became ambassadors of his style. (📷: Alexandre Guirkinger) #wwdblast