Ryan Caldbeck, CircleUp, Founder and Chief Executive Officer
After working for years in private equity at TSG Consumer Partners and Encore Consumer Capital, Ryan Caldbeck detected a hole in the financing ecosystem supporting upstart brands. He thought crowdfunding could be the solution. “Each week, we were seeing terrific small consumer brands that were doing incredibly well, but they were too small for private equity firms. These were under $10 million in revenue,” he recalls. “I wanted to start something to help these high-growth, smaller brands.” Enter CircleUp. Launched in April 2012, the crowdfunding platform connects brands looking for money with individual investors interested in backing emerging consumer concepts. “We want to put investors and companies in the position to succeed. In our view, that means creating a marketplace that has curated deal flow,” says Caldbeck.
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